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Senior Digital Marketing Manager

Music
|  Posted on:

Senior Digital Marketing Manager

Music
Central London
TBC

Job Details

Our client, a global media company is seeking a Senior Digital Marketing Manager to coordinate domestic and international marketing campaigns to the highest standard.

Key Responsibilities will include:

  • Strategizing fanbase growth through optimising social channels to convey artist positioning, analysing the metrics of campaigns.
  • Managing productive relationships with a range of key social platforms.
  • Working with Streaming &Commerce team to manage relationships
  • Integrating new digital partnerships into promotional strategy.
  • Utilising bespoke content tools for third party placement.
  • Enacting company content guidelines ensuring artist management implement to best effects.
  • Negotiating added media value around exclusive content, as well as delivering cross media opportunities.
  • Collaborating with Marketing,Commerce and Streaming Directors to motivate the team.
  • Amplifying artist campaigns in collaboration with the creative team and media planner.
  • Ensuring the use of basic digital media principles in all functions.
  • Merging with other labels’databases and best practices.
  • Optimize use of social media,social listening tools and in fluencers as well as tracking Verified followers.
  • Monitoring content posting and checking it is consistent with brand.
  • Briefing in Marketing Manager and Creatives daily with content for key DSPs.
  • Capitalising on consumer data to implement insights and communicate to marketing teams.
  • Overseeing website build and upkeep, including splash pages, tracked link management and key announcements.
  •  
  • Requirements
  • Passion for digital and music.
  • Experience of delivering multiple fan and partner activations.
  • Experience managing eCRM email databases.
  • Understanding of Google Analytics, data segmentation and SEO best practice.
  • Basic HTML coding skills is essential.
  • Experience of website and asset hosting as well as WordPress CMS.
  • Good working knowledge of Photoshop, Dreamweaver or similar graphics software.
  • Comprehensive understanding of ownership rights online.
  • Strong existing relationships with key social platforms.
  • Excellent written, verbal and social communication, able to deal with people at every level.
  • Tactful manner to deal with artist management.

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Job Type

Permanent

Category

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I've had amazing placements where I've met great people, which has also given me the experience I have needed to secure my new role in the music industry!

Jenny is the best recruiter I've ever had, we've built a great working relationship and it has been brilliant to have been represented by The Music Market / Arts and Media.

JODIE BRUNNING

Helen and her team at The Music Market have been nothing short of fantastic at helping me develop my continued career in music.

After graduating in 2012 they found me my first industry position at a top London bookings agency and most recently placed me in a great role at a leading international label and music brand.

I have always felt safe in their capable hands as a result of their professionalism and dedication.

WESLEY DOOGAN

I have always had a fantastic experience with The Music Market / Arts and Media – all the staff are great, helpful and knowledgeable.

Jenny has found me a number of wonderful full-time and temporary roles over the years and I can’t recommend the company highly enough.

NIKKI STRANGE

Helen and the team at The Music Market were a joy to work with and helped me in securing my next career move within a short amount of time.  
I would highly recommend Helen to anyone looking to further their career in the music or media industries.

STEPHANIE BRENNAN

I was so impressed with Helen and the rest of The Music Market team – they understood exactly what I was looking for in my next role and worked incredibly quickly to help me find the perfect position. The communication was fantastic throughout and I really cannot thank them enough!

SOPHIE RAY